[12 Jan 2010 | 2 Comments | 472 views]
Samsung Techonology@Home: Story of a Brand

Event: Samsung India (LED and LCD TV) organized a unique workshop on future technology & aesthetics – Technology@Home.

Date: Saturday, Jan 09, 2010. Location: Chocó La in Khan Market, New Delhi.

I remember a German visitor being amused on seeing a lubricant being sold with the byline “superior German technology” at a petrol pump in Delhi! Whenever we see a label like “Made in German” or “Made in China” immediately our mind throws up stereotypes! So, what is YOUR image about the Brand “Korea” and more specifically “Samsung”? Any pre-conceived notions? Do send in your comments! …..contd. (click on “full story” to continue)

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Strategy »

[7 Dec 2009 | 3 Comments | 280 views]
Intellectual Property and its relevance to SMEs

Most medium and small scale companies in India do not leverage intellectual property as a strategic tool to accelerate their commercial success. For example, when you have an idea for a business that is unique, that has a value proposition, you have some intellectual capital. How do you derive value from it?

Intellectual capital is not just about filing patents. It is the aggregate intellectual material knowledge, information, intellectual property, experience that can be put to use strategically to create wealth in a company.

However, it is rare that an SME owner would have access to in-house IP expertise. One way out is to hire right consultants.

Events, News »

[27 Nov 2009 | One Comment | 141 views]
Franchise India– Entrepreneurship Summit 2009– F & B

Thursday, November 26, 2009. Ashoka Hotel, New Delhi. Day 1 of Franchise India 2009. Continued from Franchise India – Entrepreneurship Summit 2009 – Specialty Retail.

Another interesting session was “Business Opportunities in Food & Beverage Sector”. The speakers were:

- Mahmood Khan, Hospitality Expert Virginia Tech, USA
- Pavan Gandhok, CEO, Litebite Foods
- Gary Moore, MD,The Pizza Co., Thailand
- Rakhee Nagpal, MD & Chairperson of DVS (Moderator)
- Luis Daniel, General Manager, KRR International
- Ankur Sharma, General Manager Business Development , Yo China

Events, News »

[26 Nov 2009 | 2 Comments | 158 views]
Franchise India – Entrepreneurship Summit 2009 – Specialty Retail

Thursday, November 26, 2009. Ashoka Hotel, New Delhi. Day 1 of Franchise India 2009 saw scores of enthusiastic entrepreneurs eagerly evaluating various franchise opportunities (300 brands) in India.

Billed as “Asia’s Biggest Franchise Show”, the event came alive in various sections – Brand License 2009, Entrepreneurship Summit ‘09, Food & Beverage, Fashion franchising, Knowledge Series, Licensing and Retail.

What aroused our curiosity was the “Entrepreneurship Summit 2009″ conference series. Some of the speakers at “Business Opportunities : Specialty Retail” session were:

- Aloke Banerjee, CEO, Rosebys
- Vivek Bali, Group President, Spice Hotspot
- S.Ravikant, COO, Titan Eyewear
- N.P. Singh, Director, Samsonite
- Rajiv Agarwal, The Mobile Store
- Naveen Rakhecha, CEO, Cartridge World

Events, News »

[19 Nov 2009 | One Comment | 155 views]
India Global Summit on MSMEs

The India Global Summit on MSMEs gets underway on Friday, November 20, 2009 at Hotel The Lalit, Barakhamba Road, New Delhi.

Expect the discussions to revolve around “Building the next generation of MSMEs”, the theme for the summit.

Shri Dinesh Rai, Secretary, Ministry of MSME, is one of the speakers (he was present at the launch of B2B web portal www.nsicindia.com for MSME’s as shown in picture). Other speakers include:

* Arun Maira: Member, Planning Commission
* Pravir Kumar: Joint Secretary, Ministry of MSME
* H P kumar: Chairman & MD, NSIC
* Rakesh Rewari: Deputy MD, SIDBI
* Rana Hasan: Principal Economist, ADB
* Rakesh Singh: Head SMEs, Standard Chartered Bank

News »

[12 Nov 2009 | No Comment | 51 views]

Bindu D. Menon (Businessline, The Hindu) reports that Versace, Oakley and Nike Golf are increasing area and product assortments to draw consumer interest in what they consider one of the biggest markets in Asia.

Quotable Quotes:

Mr Scott Bowers, Senior Vice-President (Global Marketing and Brand Development), Oakley Inc:

“India is one of the strongest markets in Asia and this is where we are looking to establish our product line.

Until now, we were cautious with expansion but now we will be making a lot of noise.