Articles tagged with: Cost
Every business wants to increase revenue and cut expenses. How about if you do both of those things, and help the planet at the same time?
How? By going greener in your business.
Yes, I know—you’ve heard for years: “I’d love to go green but it’s too expensive and difficult!” Maybe you’ve even said this.
The good news is that’s nonsense. Done the right way, going greener can be easy, cheap, and profitable.
Let me say that differently: sure, there are plenty of expensive, difficult ways to green a business. But there are also lots of ways to go greener that you can do quickly and easily, for little or no cost.
Most medium and small scale companies in India do not leverage intellectual property as a strategic tool to accelerate their commercial success. For example, when you have an idea for a business that is unique, that has a value proposition, you have some intellectual capital. How do you derive value from it?
Intellectual capital is not just about filing patents. It is the aggregate intellectual material knowledge, information, intellectual property, experience that can be put to use strategically to create wealth in a company.
However, it is rare that an SME owner would have access to in-house IP expertise. One way out is to hire right consultants.