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[BizVidya | 12 Nov 2009 | No Comment | 3,053 views]

Bindu D. Menon (Businessline, The Hindu) reports that Versace, Oakley and Nike Golf are increasing area and product assortments to draw consumer interest in what they consider one of the biggest markets in Asia.

Quotable Quotes:

Mr Scott Bowers, Senior Vice-President (Global Marketing and Brand Development), Oakley Inc:

“India is one of the strongest markets in Asia and this is where we are looking to establish our product line.

Until now, we were cautious with expansion but now we will be making a lot of noise.